By now, you may have heard advertisements for the Nissan NV on New Jersey radio stations. There has been some confusion about the spelling of this new commercial grade vehicle. Some call it the Nissan Envy; New Jersey has never seen such a versatile commercial vehicle, they say. … Continue Reading
Since releasing the world’s first mass-produced 100 percent electric vehicle last December, Nissan has been on a green roll. It is a logical conclusion to assume if the lithium-ion batteries housed within the LEAF can power the automobile, these batteries must be able to power other goods in society as well. Thus, Nissan has set out to discover how to do just that and ultimately, discover how green they, and the world, can really be. … Continue Reading
Despite the devastating aftermath left by the hurricane that hit Japan earlier this year, Nissan has remained diligent in its effort to provide the world with safe, reliable, affordable and great looking cars. In a recent announcement, the auto manufacturer said they expect their sales to climb by ten percent in fiscal year 2011. Additionally, the company plans to be back to full swing production by October. … Continue Reading
Like it, love it or hate it – advertising owns our society. The key to a successful business or product can have very little to do with the actual business or product itself. Rather, a well run and thought provoking advertising campaign can expose the business or product in a certain positive and not previously noticed light and this can turn into success never previously imagined. Nissan’s latest advertising campaign, Gas Powered Everything, has the power to do just that. … Continue Reading
With the reality that the electric vehicle is now actually a physical vehicle that consumers can purchase and not still simply an idea on paper or the theme of a futuristic movie, the next step needed in the effort to build a society not dependant on foreign oil is the explosion of mass charging stations across the country. Well, just like Nissan made the electric vehicle finally become a reality, the auto manufacturer is now working hard to ensure the charging stations do too. … Continue Reading
